MEADOWS OF DAN, Va. — Primland recently held an open house event to announce the opening of its newest accommodation, the Pinnacles Cottages.
A number of local officials, celebrities, and club members were onhand for the event. Among those taking part were Virginia Tech football coach Frank Beamer, who talked about growing up in Mount Airy, N.C., and Carroll County; and pro golfer Jay Haas, who has 33 tour wins to his credit and represents Primland on The Champions Tour.
“My family — brothers Stanley and Kevin are here today — are dedicated to the growth of Primland as we continue to honor our father, Didier, who first bought the land in 1977 and over the years nurtured the transformation of the wilderness into a super natural getaway second to none,” said Harold Primat, Primland president.
“This multi-million dollar addition has created jobs in the region, both architectural and construction, and we are proud to be one of the main economic engines of Patrick County and a leader in flying the flag of tourism in Virginia,” he added.
“The project is another example of our desire to be in harmony with the land in delivering outstanding examples of lodging, such as the Fairways Cottages, The Lodge and The Treehouses which, with our Mountain Homes and Pinnacles Cottages, makes Primland unique in America with its range of accommodations,” said Steve Helms, vice president.
“With the new two-story chalet-like structures, we can offer 16 new accommodations in four cottages overlooking the Pinnacles of Dan and the Dan River Gorge,” he added. “They are built in a cluster adjacent to the first tee on The Highland Course and are designed for families and friends who wish to lodge together in their own environment.
Each cottage — Hummingbird, Robin, Oriole and Bluebird, named for songbirds that inhabit the wilderness — contains two large suites and two suite rooms, all of which can be sold individually, or as a couple or as a foursome.
They all have balconies and a capacity for four to eight guests. They also have a living room on each level which, if desired, can be opened up for mutual use.
Interior designs reflect nature, simplicity and the European chic flavor of The Lodge and and Fairways Cottages, with modern furnishings and rustic accent pieces like stump/root side tables. All rooms have balconies perched 2,800 feet above the Dan River Gorge.
Among other dignitaries in attendance were former Virginia governor Gerald Baliles and Gary Jeffries of Virginia Tourism. Karl Weiss, chairman, Chrystal Harris and Roger Hayden represented the Patrick County Board of Supervisors.
This year Primland was rated one of the Top 10 Luxury Hotels in the United States by Trip Advisor and in the Top 25 Hotels in the US by US News and World Report. In the latest Conde Nast Traveler Readers’ Choice awards, Primland ranked ninth in the Top 25 Resorts in the U.S. and 33rd in the Top 100 Hotels and Resorts in the World, up 66 places, with a rating of 95.04 (the highest rating was 98.95). The Highland Course was also rated by Golf Magazine as one of the Top 100 Must Play.