Visit North Carolina’s Tourism Resource Assistance Center coming to Surry County Thursday to provide free resources


Free event to assist those in hospitality

By Wendy Byerly Wood - wbyerly-wood@elkintribune.com



DOBSON — An event is planned for Thursday that will bring state tourism resources to Surry County.

Members of the community, most especially the hospitality and tourism industry, can learn what is available to assist them and seek out information.

From 10 a.m. to 2 p.m. at the Barn at Heritage Farm, 152 Heritage Farm Lane, Dobson, Visit North Carolina is bring its Tourism Resource Assistance Center to the region.

The floating event will provide representatives from the Economic Development Partnership of North Carolina, the North Carolina Department of Natural and Cultural Resources, GotToBe NC Agri-Tourism and NC Green Travel, as well as local organizations such as the Tourism Partnership of Surry County and the towns’ Tourism Development Authorities.

Jessica Roberts, director of tourism and marketing for the Tourism Partnership of Surry County and Mount Airy Tourism, said the event is for “anyone that’s involved in the hospitality industry like gas stations, hotels, restaurants; anyone who interacts with visitors.”

“It is a free resource and anyone who works with Visit NC will be here to answer general questions, on social media, on website training,” she said.

There will be no PowerPoint presentation, Roberts explained. Instead it is interactive, with visitors able to go from table to table to have their needs met and questions answered.

“We haven’t hosted this in Surry County since the state offered the program, and we are offering it in Dobson to try to be a central location in Surry County so anybody can come and attend,” Roberts said. “We welcome others from the area — Wilkes, Stokes, anyone that needs help with the resources to get a chance to come in and speak with them.”

The event is free, and reservations aren’t required. It is a “come when you can/stay as long as you’d like” event so that people can visit one-on-one with program managers. “TRAC brings Visit North Carolina’s program managers to local communities to discuss the nuts and bolts of working with the organization,” Roberts said, noting that those attending will have a chance to learn about Visit NC’s research, development and marketing services.

Also on hand will be food trucks from Brady’s Coffee in Mount Airy and Wolf Down in Elkin.

“We encourage people that have farms, agritourisms, wineries, food trucks, to participate in TRAC. It is such a good opportunity to come and see what there is to offer,” Roberts said, adding that she and Jenny Smith, group tourism manager for Mount Airy, will be on hand to share what they are doing to bring people to Surry County.

For more information on the TRAC event, contact André Nabors at andre.nabors@visitnc.com; Roberts at jroberts@visitmayberry.com or 336-786-6116; or Smith at jsmith@visitmayberry.com or 336-786-6116.

Wendy Byerly Wood may be reached at 336-258-4035 or on Twitter @wendywoodeditor.

Free event to assist those in hospitality

By Wendy Byerly Wood

wbyerly-wood@elkintribune.com

Wendy Wood is the editor of The Elkin Tribune and can be reached at (336) 835-1513.

Wendy Wood is the editor of The Elkin Tribune and can be reached at (336) 835-1513.

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