Girls Night Out drew thousands of ladies, young and old, to the streets, restaurants and shops of downtown Mount Airy.
The event, held on Friday from 4 p.m. until 8 p.m. was a hit among locals, who took advantage of the deals at more than 25 participating downtown businesses. Stores stayed open late and offered special deals and giveaways for the evening.
A pink sign was placed in the windows of all participating businesses, and those who turned out for the event were also afforded the opportunity to pick up free welcome bags at three points in the downtown area — the Mount Airy Visitor Center, Welcome Home Décor on Market Street and Rustic Revival on Pine Street.
Reeves Community Center also offered childcare services for the event, freeing moms to enjoy their evenings at the cost of only $10 per child for two hours of childcare.
The Downtown Business Association (DBA) and Mount Airy Downtown Inc. (MAD) partnered to organize the event, with MAD handling the promoting of the event. The group reached 57,000 people on Facebook with news of the event, according to MAD’s Lizzie Morrison.
“Girls Night Out is the perfect way for ladies in the community to treat themselves with a fun night with friends while supporting local small businesses,” said Morrison.
Many women did just that. Old North State Winery played host to a number of ladies grabbing a drink as part of their night out on the town, and local shops saw an influx of shoppers.
DBA secretary Jennie Lowery said the event affords many women an opportunity to shop they might not otherwise have had.
“Personally I feel like it gives people an opportunity,” said Lowry. “It’s giving people a little bit of extra shopping time. A lot of people work during the times that businesses here are open. If they don’t come downtown a lot because businesses close early, this may give them time to visit some stores they haven’t been able to go to yet. We’ve also got several new businesses and hopefully people can go in and visit those as well.”
Rose Ayers, who owns Memories on Main, said the event played a vital role in bringing people downtown to shop at the many stores on Main Street and the surrounding downtown area.
Ayers said her store recently attracted a new vendor. Arana Coleman will be selling her custom jewelry at Memories on Main, and Coleman thought Girls Night Out was the perfect opportunity to roll out her Mayberry operation.
Coleman travelled from Buffalo, South Carolina — more than 170 miles — to take part in the first Mount Airy Girls Night Out.
Andy is a staff writer and may be reached at 415-4698.